Star Image in Music Videos and Websites- Kesha.

While designing my website and Album Cover I have been taking inspiration and looking to the artist Kesha as she is in the same genre and has the kind of star image we want to promote in our artist. Kesha is rebellious, punky, sexy, and is a pop artist. These kind of traits are something we have tried to incorporate into the marketing of our artist, who is also of the pop genre.

Kesha's first album "Animal" shows her against a dark background which is scratched and eroded. This shows her style to be quite dark, and that she is quite a grungey artist. This grunge element is something we have been incorporating into the marketing of our artist. Therefore I will be thinking about adding in similar effects in my current album cover design so there is unity between the promotional materials.

This album cover ultimately still has bright features such as the type which is written in glitter. This provides a nice contrast to the dark picture which might suggest a rock them if it was not paired with the text which brings it back to the pop genre of music. 

Kesha's next album is Warrior. This album cover has a completed different color palette however, there is still a similar style to her last album cover. The color of this Album markets Kesha in more of a pop artist way, with the bright bold colors, however elements of her slightly edgier music are visible, for example in the dress she is wearing and background. Also the typography of her name which is clearly shown on all of her products connotes a edgier artist, as it is made up of harsh lines that are very graphic.
When designing my Album cover I have thought about using bright colors also as this demonstrates the music to be part of the pop genre.

Kesha's website has a similar feel to her album covers. With the background being black with areas that have been eroded. This gives a similar messy, carefree and slightly rock and roll image to Kesha.
Also on the website are pops of color, mainly the lime green hints that are present in her name and highlight titles. This in-keeps with the pop genre, but also the color of green is an acid green, further suggesting erosion and decay.